We are Affinity Optical

Created by hugely experienced industry experts in 2022

We offer you decades of experience with leading global companies and brands, as well as with small chains and independents globally, to deliver true value.

We’ve managed multi-million-dollar budgets worldwide and achieved substantial savings year on year, while adding consistent and credible value. We’ve taken under-performing product lines and transformed them.

We’ve worked with the world’s leading optical players and brands to deliver true value for our client’s businesses.

We’ve kept a keen eye on emerging trends and on the disruptive impact of technology and made sure we’re ahead of the curve on innovation. We are the trusted and acknowledged specialist in all our markets, and now we’d like to share that experience with you.